Terms of Service
Last updated 6 September 2026
This is a draft. It has not yet been reviewed by a lawyer, and passages in braces are facts still to be filled in. It does not yet bind anyone.
The agreement between Storeware and a merchant running a shop on it.
Who this is between
These terms are an agreement between {the contracting company} ("Storeware", "we") and the person or company opening an account ("you"). Accepting them at sign up, or using the platform at all, means they apply.
If you accept on behalf of a company, you are confirming that you may bind it.
What Storeware provides
A hosted commerce platform: a catalogue, a shop front served on a Storeware subdomain or on a domain you connect, an admin dashboard, and interfaces that let software agents read your catalogue and buy from it.
We provide the software. You provide what you sell, what you say about it, and the fulfilment of every order you accept.
Your account
Sign in is by a link sent to your email address, so the security of your account is the security of that mailbox. Tell us promptly if you believe someone else has reached it.
You are responsible for everyone you invite into your organisation and for what they do with the access you grant them.
You must be old enough to enter a contract where you live, and you must not be barred from receiving our services under any applicable sanctions or trade law.
Payments, and who the merchant is
Card payments run through Stripe Connect on a connected account in your name. You are the merchant of record for every order your shop takes. The money settles into your Stripe account, not ours, and we never hold it.
Your use of Stripe is governed by your agreement with Stripe, which is between you and them. We are not a party to it and cannot vary it.
Storeware takes no percentage of your orders. What you pay us is your subscription, and nothing else. Stripe charges its own processing fees directly.
Refunds, chargebacks, disputes and any liability arising from them are yours. We give you the tools to see and answer them; we do not answer them for you.
What you pay us
Plans, their prices and what each one includes are on the pricing page, and the limits described there are the limits the software enforces.
Paid plans bill in advance through Stripe on the cycle you choose, and renew automatically until cancelled. You can cancel at any time from the billing portal, and cancellation takes effect at the end of the period you have paid for.
We do not refund part periods except where the law requires it.
We may change prices. Where a change affects a plan you are on, we will tell you at least 30 days before it applies to you, and you may cancel before it does.
What you may not do
The Acceptable Use Policy sets out what may not be sold or done on the platform. It forms part of these terms.
You may not resell the platform as though it were your own, attempt to defeat plan limits, or use the platform to build a competing service.
Your content, and ours
Everything you upload stays yours. You grant us the licence we need to host it, serve it to your customers, index it so your shop can answer questions about it, and back it up. That licence lasts as long as you keep the content on the platform.
You confirm you have the right to everything you upload, including images and the descriptions of products you did not write yourself.
The platform itself, its software and its brand remain ours.
Features that use models
Parts of the platform send your catalogue and your shoppers’ questions to third party model providers to write copy, answer questions and suggest changes. What comes back is generated text. It can be wrong, and it is yours to check before you publish it or let it speak to a customer.
You remain responsible for every claim your shop makes, including one a model wrote.
Availability
We work to keep the platform up and we publish a status page, but we do not promise uninterrupted service on any plan that does not carry a written service level agreement.
We may change the platform. Where a change removes something you rely on, we will give reasonable notice.
Ending the agreement
You may close your account at any time. We may suspend or close an account that breaks these terms or the Acceptable Use Policy, that puts the platform or other merchants at risk, or where we are required to.
When an account closes we keep your data for 30 days so you can export it, and then delete it. Ask sooner and we will delete it sooner.
Liability
Nothing here limits liability that cannot be limited by law, including for death or personal injury caused by negligence, or for fraud.
Beyond that, neither of us is liable for indirect or consequential loss, or for lost profit, revenue or data. Our total liability in any twelve month period is limited to what you paid us in that period.
We are not liable for lost sales arising from a payment provider, a domain registrar, a carrier or any other third party you connect to your shop.
Changes to these terms
We may update these terms. Material changes will be notified by email to the address on your account at least 30 days before they take effect, and continuing to use the platform after that means you accept them.
Law
These terms are governed by {governing law and courts}.
Questions about this document go to legal@storeware.ai.